Best Practices

Here are some pointers for designing your email.

Set your width to about 500-600 pixels.

If you have ever worked on a website, you’re probably used to designing pages to fit 800×600 pixel resolutions screens. That won’t work when you design HTML emaial. Most recipients will be looking at your email through their “preview pane” which is usually a small portion of their available screen.

 Simple Layouts and Tables Work Best

You would’nt believe all the different ways email applications mess up HTML email. You will need to keep your email designs nice and simple. A simple two column table with a row across the top is about as complex as you can get. Keep your layouts very, very simple, if you want it to work across all major email applications.